Azusa Pacific University sends off their grads in great style. Time to celebrate! I captured this image for APU's marketing by timing it just right for the explosion of streamers and fireworks.
Azusa Pacific University does a great job celebrating graduation by gathering them the night before graduation to remind them to be a light to the world. I captured this for APU's marketing with only the candle light as my light source.
Research shows that:
90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text. (Sources: 3M Corp. & Zabisco)
60% of consumers are more likely to consider or contact a business when an image is involved
67% of consumers say the quality of a product image is “very important” in selecting and purchasing a product.
The importance of images in marketing cannot be overlooked. Whenever you pick up a magazine, it’s the images that make you want to read the story or learn more about the product.
Now, it’s not just any image that will do., it’s the “Quality of the Image” that gets noticed in a positive manner.
Have a great week!
Dana Attebery Photography